1934 Toastmaster

$325.00

“Cheek to Cheek” by Irving Berlin topped the charts and “42nd Street” was running on Broadway when Toastmaster produced this stunning architectural toaster designed by Everett Worthington.

It has a clockwork timer that ticks with settings from light to dark. The bottom of the toaster is designed to easily remove the crumbs because the bottom is shaped into a convex curve with openings formed at either end, so one can simply hold the toaster over the sink and with a tap and a blow, remove the crumbs. For a more thorough cleaning, the bottom comes off easily with two thumb screws.

I found an advertisement for Coca-Cola, encouraging the consumption of Coke for breakfast, and if you look closely behind the coke bottle, you’ll see this toaster on the breakfast table. In fact, is was suggested as a gift for Christmas in the 1935 Sunset magazine. And, I’ve found another connection between the designer of this toaster and Coca-Cola.

This one is in good working order and very good condition. It has been fitted with a new cord and plug.

Nameplate
1934 Toastmaster Automatic Pop-up Toaster
McGraw Electric Company
Water-Genters Div. Mpls, Minn. U.S.A.
120 Volts 1200 Watts
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